Charity Donor Responders

225,000 Responsive Investors

This brand new, fully comprehensive list has been built specifically for the charity sector and contains stock market investors in the UK’s Top 500 Companies. Over 10 million share transactions have been processed to give the full picture of any individual’s portfolio. Only stocks that have grown in value and paid dividends have been included, giving this ABC1 audience even higher levels of disposable income. Significantly, data has been matched against lifestyle surveys, so these individuals are highly responsive to targeted direct mail by charity specific variables and the full range of lifestyle variables can be overlaid to enhance selections. This file is a must for all charities looking for fundraising and legacy opportunities and any cause specific mailings targeting an affluent audience with disposable income.

TYPICAL PROFILE

KEY CHARACTERISTICS:  
gender55% Male
age 35+
occupation Professional, Management, Director, Retired
home owner Homeowners
proprty type Detatched
bedrooms 3-5
household income £30K+
status ABC1, University Educated
 
LIFESTYLE:  
cards Amex, Gold Cards
LIST RENTAL RATES
Responsive Investors £90/1000
List Broker/Agency Commission 20%
SELECTION AVAILABILITY PRODUCTION COSTS
GEOGRAPHIC £10/1000   DISC/CD ROM £35/Flat
GENDER £10/1000   EMAIL £30/Flat
CHARITY SELECTIONS (Selectable by charity type) £10/1000   SELF-ADHESIVE LABELS £10/1000
INVESTOR SELECTIONS £10/1000   Key Coding £3/1000
Lifestyle Selections (Over 150 Variables) £10/1000   Run-On Charge £10/1000
Telephone Numbers £50/1000   Delivery £25/Flat
 

EVOLUTION DM LTD

Nigel Smart : nsmart@evolutiondm.com

21-22 Wrotham Business Park

Wrotham, Barnet Herts. EN5 4SB

Tel: +44 (0) 20 8275 1220

Fax: +44 (0) 20 8275 1221